Comparison
Cookiebot and Legalify are not competitors — they close different GDPR compliance gaps. Cookiebot manages what happens on your website. Legalify checks whether the words in your EU ads are compliant before they run.
Scans EU ad copy, landing page text, and consent language for GDPR risk at the sentence level. Detects bundled consent (Art. 7(4)), special category data inference (Art. 9), undisclosed third-party recipients (Art. 13/14), and misleading claims under the UCPD. Returns article-level findings, a transparency score, and a before/after rewrite for every issue.
Cookie consent management platform that makes websites GDPR and ePrivacy compliant by scanning and categorising cookies, generating consent banners, and managing user preferences. The market-leading CMP for website-level cookie compliance across EU member states.
Side by side
Cookiebot makes your website cookie-compliant. Legalify makes your ad copy GDPR-compliant. Both are required for full EU campaign compliance.
| Capability | Legalify | Cookiebot |
|---|---|---|
Ad copy wording analysis Checks the specific language in your ads for GDPR-risky claims before launch. | Yes | No |
Article-level GDPR findings Findings mapped to Art. 6, 7, 9, 13, 14 with plain-English explanation. | Yes | No |
Art. 9 special category (health) inference Detects when product context lets sensitive health data be inferred. | Yes | No |
Before/after compliant rewrite Each compliance gap ships with a ready compliant version of the sentence. | Yes | No |
Free, ungated ad copy scanner Full AI scan with no account and no payment. | Yes | No |
Cookie consent management (CMP) Scans, categorises, and manages cookies on your website with a consent banner. | No | Yes |
Automatic cookie scanning Detects all cookies and trackers on your site and classifies them by category. | No | Yes |
IAB TCF 2.2 compliance Consent signal compatible with the IAB Transparency and Consent Framework. | No | Yes |
Google Consent Mode v2 integration Passes consent signals to Google Analytics and Google Ads. | No | Yes |
Comparison reflects public positioning and Legalify's documented detection scope. Verify current Cookiebot features on their site before deciding.
FAQ
No. Cookiebot manages cookie consent on your website — it scans your site for cookies, presents a consent banner, and records user preferences. Legalify checks the wording of your EU ad copy and landing pages for GDPR risk before campaigns go live. Most EU-facing businesses need both: Cookiebot for website compliance and Legalify for ad copy compliance.
Yes. Cookiebot handles the consent layer on your website. It does not check whether the text in your Facebook ads, Google Ads, or email campaigns contains GDPR-risky claims — bundled consent language, special category data inference, or missing transparency disclosures. Those risks live in your copy, not in your cookie banner.
Legalify checks article-level GDPR risk in your marketing copy: Article 9 special category data inference (health product ads that imply a condition), Article 7(4) bundled consent (consent tied to a click or purchase), and Article 13/14 transparency gaps (personalised ads without naming data recipients like Meta or Google). Cookiebot does not analyse ad copy at all — it operates at the website and cookie layer.
Yes. Paste any EU ad copy into the free GDPR Ad Copy Checker at uselegalify.com/tools/gdpr-ad-copy-checker — no account and no payment required.
They close different gaps, so the answer depends on which risk is more urgent. If your website is running without a GDPR-compliant consent banner, start with Cookiebot or a similar CMP. If you are running EU ad campaigns and have not audited your copy for article-level GDPR risk, start with Legalify. Most teams need both.
12 pre-launch checks for EU ad copy. Free, instant delivery.
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Paste an ad you're running into the free GDPR Ad Copy Checker and see article-level findings for yourself — no login, no card.
